MASSIVE WAGONS unveil Generation Prime video feat. SKINDRED’s Benji Webbe

Hot on the heels of sharing their brand new single “Generation Prime”, boisterous British rockers MASSIVE WAGONS have now unveiled its entertaining official video, starring the single’s guest vocalist Benji Webbe of SKINDRED alongside the MASSIVE WAGONS lads.

A sugar-buzz punk rock anthem that nods to The Offspring’s 90s singalong glory years, “Generation Prime” takes aim at our need for instant gratification, WAGONS’ Barry “Baz” Mills and Benji Webbe trading vocal pot shots over galloping, powerhouse rhythms and ska inflected guitars. Already honoured as Kerrang! Radio’s ‘Single of the Week’, the track features on the upcoming album ‘TRIGGERED!’, out 28th October via Earache Records.

Baz comments, “We wanted a video with a purpose for this single, for a few reasons…. firstly, the track has one of the best front men in the world on it, Mr Benji Webbe, and to have him feature on the track and to appear in the vid would just be killer, the man just brings the fire. We also wanted a video that wasn’t centred around a performance this time, something with substance.  I think the song’s got a very relevant message so deserved to be done justice with a bangin’ video!

We worked with Video Ink again on it, we trust them and their work ethic completely. It was a shoot over two long days, filling Adam’s house with hundreds of old cardboard boxes, an alien abduction, parcel delivery shenanigans… loads to film but everyone knuckled down and we made our best video to date I think – hats off to everyone involved.

We wanted to put across the song’s message about the state of consumerism at the moment. We aren’t on our high horses either, we all need to address it; this has the potential to have devastating effects on the planet, and I think it has an effect on people’s attitude in general, and that’s what the video is attempting to point out, combined with Emmerdale Farm levels of acting skills. We hope you dig it!”

‘TRIGGERED!’ is available for pre-order worldwide at on limited coloured vinyl (including green, orange and pink vinyl), black vinyl, signed CD, cassette and digital download.

There are also six white vinyl editions available as part of a special collector’s bundle, featuring six different front and back covers.

Massive Wagons co-headline UK venues with Ugly Kid Joe on the Comin’ For You! ’22 tour, starting on 3rd November at the O2 Academy Liverpool and finishing at KK’s Steel Mill in Wolverhampton on 11th November.

Baz shares his excitement for the tour, “Absolutely banging times ahead, this UK tour feels like a real step up for us. It’s a massive honour to be heading out with Ugly Kid Joe. These guys were a huge part of our musical upbringing, I remember seeing the tees everywhere as a kid, massive hits, the band were all over record stores and radio, so to co-head a tour with them is a proper moment in our story. I think it’s gonna be party central, both bands bring a big high energy show with a plethora of catchy tunes, it’s gonna go off! I always wanted one of their middle finger tees as a kid but was too scared to buy one in case my mother gave me a bollocking haha. Hope to see you on the road, this tour is definitely one not to miss. Rock on ya rad mothers!”

Comin’ For You! ’22 Tour

Thu 3rd Nov – LIVERPOOL O2 Academy

Fri 4th Nov – NOTTINGHAM Rock City

Sun 6th Nov – LONDON O2 Shepherds Bush Empire

Tue 8th Nov – GLASGOW Garage

Thu 10th Nov – SHEFFIELD O2 Academy

Fri 11th Nov – WOLVERHAMPTON KK’s Steel Mill

For a full list of upcoming tour dates or to buy tickets, visit the band’s official website here.


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